Category | Subcode | Definition |
---|---|---|
PESTEL | Strategic management method to analyse the macro-environment of an organisation or product (or supply chain). The method distinguishes in several groups of influencing factors. This category contains all coded segments from the subcategories | |
Political and Legal (P, L) | Every political and legal factor such as the role of state/governments (inter-governmental and governmental organisations, but also standard-setting bodies and further institutions), action plans, strategies, taxation, governmental subvention/subsidies, consumer incentives, trade barriers | |
Economic (E) | Economic factors comprise aspects such as the availability of resources, costumer needs as well as competitiveness and prices of technologies or products (CAPEX—capital expenditure, OPEX—operational expenditure) | |
Social (S) | Cultural or demographic factors such as changes in social thinking, consumer convenience or campaigns of non-governmental organisations | |
Technological (T) | Technological innovations such as different technologies, cost comparisons of plants, product life cycles as well as research and development | |
Environmental (E) | Environmental or "green" issues such as GHG emissions, environmental pollution, impact on biodiversity or the comparison to fossil fuels | |
+ I | Infrastructural (I) | Logistics and transport options. Examples can be railway network, road infrastructure or storage. (in the results section included in PESTEL factors, indicated here with symbol + I) |
Market uptake support for IBCs | Within these categories, barriers and enablers for the market uptake support of IBCs are coded. The identification of these factors is seen as the basis for further strategic analysis | |
Barriers | All factors which hinder the market uptake of IBCs, e.g. disadvantages in politics or competitors | |
Enablers | All factors which support the market uptake of IBCs, e.g. technology advantages or subsidies |